Loreal Announces New DiaLight Shades

Coming in June: Loreal is adding new WARM SHADES to the DIALIGHT collection,

coming to salons next month. And, we see that Loreal, like other color manufacturers

is responding to the demand for "Pearl" shades .. very coo/balancedl- base shades of color.

I've noted that colorists hoping to avoid "hot roots" always search for the next

blended, cooler tones. ... great to use close to the scalp when covering gray

or when attempting to 'go lighter" without brass.

To that end, BEAUTY FUSION recently answered that demand.. introducing new

Cool, "Blended" shades promising effective control of unwanted warmth.. while

minimizing the need to mix several colors together.

The color wheel just keeps on turning!

Beth!