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Writer's pictureBeth Minardi

Discovering A Shade We Love! Always so Exciting

I just discovered a Demi permanent Creme Color that beautifully deposits a level 10 Golden Orange into faded ‘over-blonded’ hair lengths! Have you tried Wella Color Touch 10/34? This very soft, light, yet sparkling Golden Orange shade allows colorists to (when used alone) , mixed with 1.6 percent developer, creates beautiful peach blonde dimension in warm blonde or soft peach hair lengths.

This shade also perfectly ‘fills’ a Demi Creme neutral blonde — providing that perfect ‘filling’ building block when we need to add deeper creamy natural- looking depth to highly ‘whitened’ hair lengths. I enjoy the results I obtain, intermixing 10/34 with 8/0 Color Touch.


Hey! We all have shades we adore and depend upon… I hope you’ll share a few of yours here… AND in class with me, 10AM until 5 PM, Monday, May 16th. Austin, Texas. Please register NOW. I look forward to seeing you! Beth

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