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How Bleach Affects Tensile Strength of the Hair
This sceintific information from chemist C. R. Robbins: A major side reaction of bleach application and processing on the hair involves...
Beth Minardi
Aug 101 min read
The EMOTIONAL Side of Salon Color
I think most of us have been asked to do something we think is "rather crazy", and which is not in the client's best interest. Managing...
Beth Minardi
Aug 62 min read
HAIR LIGHTENER (Bleach) vs. High Lift Permanent Hair Color
When a chemist defines how bleach acts in the hair, they note that bleach has the ability to dissolve (eliminate) golden-orange pigment...
Beth Minardi
Aug 43 min read
NEW BEGINNINGS - HAIR COLOR for a New GENERATION
About ten years ago, two brilliant women, Meagan Scarlett and Liora Dudar began taking steps to reinvent hair color. And they did! Their...
Beth Minardi
Aug 32 min read
HERE'S MY LIST: THESE ARE THE HAIR COLOR "BASICS" A NEW COSMETOLOGY SCHOOL GRADUATE SHOULD KNOW
I THINK MOST NEW BEAUTY SCHOOL GRADUATES BEGIN WITH ENTHUSIASM AND WITH THE DESIRE TO SUCCEED. I ALSO OBSERVE THAT COSMETOLOGY SCHOOLS...
Beth Minardi
Aug 24 min read
MASSIVE CONFUSION - Let's Discuss Color Developer (Peroxide)
I'll start this color lesson with a bit of history. FIRST: The invention of modern permanent hair color by LOreal founder, Mr. Schiller:...
Beth Minardi
Aug 12 min read
MEET ME FOR COLOR CLASS!
OCTOBER: A great month to enjoy diving DEEP into career-boosting hair color education! Come learn with me! Observe and participate as we...
Beth Minardi
Jul 312 min read
HAIR COLOR CLASS -- October, 2025
PLEASE LEAVE A COMMENT here if you are interested in joining me for a full day of important, career-boosting hair color learning. I'm...
Beth Minardi
Jul 291 min read
REDUCING COSTS PER SERVICE
As you know, I love demiperment hair color. ... however, product prices continue to soar. ONE GREAT OPTION many salons enjoy: TOTAL...
Beth Minardi
Jul 191 min read
Preventing "Hair Color Fade" Right There the Sink.
Shocking but true! Particulary after using a formula containing a high lift blonde shade of hair color, or a creme or powdler lightener,...
Beth Minardi
Jul 182 min read
GIANT ADVANCE IN SALON HAIR COLOR
Color for the next generation: LOREAL has reimagined MAJIREL! MAJIREL: THE NEXT GENERATION: More efficient formulas offer: Easier...
Beth Minardi
Jul 131 min read
Soft, "Budget Friendly" Transition to Gray Hair
For the client who asks for help as she transitions to gray hair, start by BLENDING the white hair near the scalp and as that processes,...
Beth Minardi
Jul 121 min read
SCIENCE: Why Dark Hair is Shinier than Lighter or Gray Hair
Whether natural or color-treated, dark hair often appears shinier than lighter hair because part of the light is reflected at the outer...
Beth Minardi
Jul 51 min read
REFRESHING FADED RED HAIR DURING THE SUMMER MONTHS
Let's address two types of red hair: A rich "copper red" which has lost it's "punch" and luster A lighter warm "golden-copper" peach...
Beth Minardi
Jul 12 min read
PROTECTING HAIR CONDITION
When creating a shade of color which is lighter than the natural hair, or when removing synthetic color from the hair, the product we use...
Beth Minardi
Jun 282 min read
NN Hair Color Shades
When your client requests complete coverage of gray, using NN shades promise that the coverage will be COMPLETE. Frankly, even before...
Beth Minardi
Jun 271 min read
Gray "COVERAGE"... Today
Right now, we are caring for two different requests from clients asking to COVER their gray hair. Client type one: The client who...
Beth Minardi
Jun 202 min read
Metal Detoxification
One of the important features of Wella's Illumina Hair Color brand, is that it contains a demineralizing ingredient!. So, this modern...
Beth Minardi
Jun 141 min read
BEST METHOD for LONG-LASTING GRAY BLENDING!
"Gray Blending" is not new.. many of us have been doing this for YEARS!. This technique allows us to use the client's gray hair as a...
Beth Minardi
Jun 142 min read
Be Aware of People Who Enjoy Suing Other People
Throughout modern history, and particularly during times of unrest, we are made aware of those who attempt to obtain money by suing...
Beth Minardi
Jun 92 min read
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