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The SCALP: What Lies Beneath is the Birthplace of the Hair
Leading dermatologists tell us what so many of us already know. Hair is "born" (formed) beneath the scalp in the hair follicle which is fed from our bloodstream, underneath the follicle in the hair bulb. This is where the blood nourishes the formation of keratin protein and othergenetic materials which push to the surface, creating a strand of hair, which emerges from
Beth Minardi
Oct 4, 20252 min read
SWATCH BOOKS TODAY
When comparing swatches attached to older charts with those swatches displayed today, I
Beth Minardi
Sep 30, 20253 min read
Following Manufacturer's Instructions... (almost all of the time)
I share this important color tidbit with you.. with a bit of trepidation! Why? Because in this
Beth Minardi
Sep 28, 20252 min read
OBSERVING OXIDATION - AN EXPERIMENT
Do you need to clean silver in your home? Perhaps a bracelet, flatware, a tray or a candle stick? Try this to observe a "good way" oxidation can take place.
Beth Minardi
Sep 11, 20251 min read
READ NOW: See my post on that "other" part of the hair color service.
Providing gorgeous hair color results is only a part of what we do. See my new post
Beth Minardi
Sep 10, 20251 min read
CREATING THE PERFECT HAIR COLOR SALON EXPERIENCE
Creating fabulous salon hair color results is a big part of what we do.. But, the other part of our work involves how we help clients ENJOY their time with us. Here are a few things
Beth Minardi
Sep 10, 20252 min read
How Bleach Affects Tensile Strength of the Hair
This sceintific information from chemist C. R. Robbins:
Beth Minardi
Aug 10, 20251 min read
The EMOTIONAL Side of Salon Color
I think most of us have been asked to do something we think is "rather crazy", and which
Beth Minardi
Aug 6, 20252 min read
HAIR LIGHTENER (Bleach) vs. High Lift Permanent Hair Color
When a chemist defines how bleach acts in the hair, they note that bleach has the ability to dissolve (eliminate) golden-orange pigment in the cortex. This pigment is called PHAEOMELANIN. High lift permanent hair color does not remove phaeomelanin, as it
Beth Minardi
Aug 4, 20253 min read
NEW BEGINNINGS - HAIR COLOR for a New GENERATION
About ten years ago, two brilliant women, Meagan Scarlett and Liora Dudar began taking
Beth Minardi
Aug 3, 20252 min read
HERE'S MY LIST: THESE ARE THE HAIR COLOR "BASICS" A NEW COSMETOLOGY SCHOOL GRADUATE SHOULD KNOW
I THINK MOST NEW BEAUTY SCHOOL GRADUATES BEGIN WITH ENTHUSIASM AND WITH THE DESIRE TO SUCCEED. I ALSO OBSERVE THAT COSMETOLOGY SCHOOLS ARE REQUIRED TO TEACH CONTENT WHICH PROVIDES THE INFORMATION NECESSARY TO PASS A STATE BOARD LICENSING EXAM. INSTRUCTORS ARE BUSY AND HAVE MUCH TO COVER. FAR TOO OFTEN, THESE BASIC SKILLS ARE NOT EFFECTIVELY PRESENTED.'
Beth Minardi
Aug 2, 20254 min read
MASSIVE CONFUSION - Let's Discuss Color Developer (Peroxide)
I'll start this color lesson with a bit of history. FIRST: The invention of modern permanent hair color by LOreal founder, Mr. Schiller: Paris, Early 1920's.
Beth Minardi
Aug 1, 20252 min read
MEET ME FOR COLOR CLASS!
OCTOBER: A great month to enjoy diving DEEP into career-boosting hair color education!
Beth Minardi
Jul 31, 20252 min read
HAIR COLOR CLASS -- October, 2025
PLEASE LEAVE A COMMENT here if you are interested in joining me for a full day of important, career-boosting hair color learning. I'm co-ordinating with a wonderful salon owner, whose business is located only about 30 minutes away from the TULSA INTL AIRPORT.
Beth Minardi
Jul 29, 20251 min read
REVERSE FOLLICLE AGING: A Higher Dose
Now, another highly effective way to reverse follicle aging.. and the accompanying, related loss of hair.
Beth Minardi
Jul 25, 20251 min read
REDUCING COSTS PER SERVICE
As you know, I love demiperment hair color. ... however, product prices continue
Beth Minardi
Jul 19, 20251 min read
Preventing "Hair Color Fade" Right There the Sink.
Shocking but true! Particulary after using a formula containing a high lift blonde shade of hair color, or a creme or powdler lightener, a SIGNIFICANT alkaline residue can remain in the hair, even after we carefully rinse, shampoo and condition the hair. YES! So, the client can leave the sink, with both of you feeling that her hair is perfectly clean. She walks
Beth Minardi
Jul 18, 20252 min read
GIANT ADVANCE IN SALON HAIR COLOR
Easier color mixing and application.
Beth Minardi
Jul 13, 20251 min read
Soft, "Budget Friendly" Transition to Gray Hair
For the client who asks for help as she transitions to gray hair, start by BLENDING the
Beth Minardi
Jul 12, 20251 min read
Delicious Cinnamon Copper Brown results on Pure White Hair
Mix this permanent Hair color formula with 20 volume developer. Apply , process and enjoy.
Beth Minardi
Jul 9, 20251 min read
SCIENCE: Why Dark Hair is Shinier than Lighter or Gray Hair
Whether natural or color-treated, dark hair often appears shinier than lighter hair because
Beth Minardi
Jul 5, 20251 min read
REFRESHING FADED RED HAIR DURING THE SUMMER MONTHS
Let's address two types of red hair:
Beth Minardi
Jul 1, 20252 min read
PROTECTING HAIR CONDITION
When creating a shade of color which is lighter than the natural hair, or when removing
Beth Minardi
Jun 28, 20252 min read
NN Hair Color Shades
When your client requests complete coverage of gray, using NN shades promise
Beth Minardi
Jun 27, 20251 min read
Gray "COVERAGE"... Today
Right now, we are caring for two different requests from clients asking to COVER
Beth Minardi
Jun 20, 20252 min read
Phthalates. … What are they?
How phthalates are used in salon products
Beth Minardi
Jun 18, 20251 min read
Metal Detoxification
One of the important features of Wella's Illumina Hair Color brand, is that it contains a demineralizing ingredient!.
Beth Minardi
Jun 14, 20251 min read
BEST METHOD for LONG-LASTING GRAY BLENDING!
"Gray Blending" is not new.. many of us have been doing this for YEARS!. This technique allows us to use the client's gray hair as a highlight... leaving the "still pigmented" hair,
Beth Minardi
Jun 14, 20252 min read
WAIVER FORM For PATCH TEST
As we know, a patch test revealing any sensitivity to hair color is required to be
Beth Minardi
Jun 11, 20251 min read
'TOP TWELVE" Safest Color Products Listed Today on Line.
Here is the list: Note: none of these can lighten the hair. The brands are listed for one asset: "Non-Toxic" Take a look: HALLY HAIR...
Beth Minardi
Jun 11, 20251 min read
FREE VIDEO LEARNING
Enjoy career-boosting education. It’s FREE
Beth Minardi
Jun 10, 20251 min read
Be Aware of People Who Enjoy Suing Other People
Throughout modern history, and particularly during times of unrest, we are made aware of
Beth Minardi
Jun 9, 20252 min read
Managing "Shock"... Brief Salon Encounters
I recognized this guy!
Beth Minardi
Jun 4, 20252 min read
ERROR-RESISTANT HAIR LIGHTENING
There are many times when our ability to slightly lighten natural color one level can effectively create great beauty. We call this...
Beth Minardi
Jun 2, 20251 min read
WAIVER FORM For PATCH TEST
As we know, a patch test revealing any sensitivity to hair color, is required to be provided prior to each and every hair color...
Beth Minardi
May 31, 20252 min read
"EASY Two-Step" Super-Shiny Color Technique... Great for use on VIRGIN Hair
You are now toning the ‘prepared’ base shade
Beth Minardi
May 29, 20252 min read
Controlling Color Action - Fact vs. Fiction
Speaking with so many talented salon professionals continues to be one of the most joyful parts of my life. Almost everyone I know has...
Beth Minardi
May 26, 20252 min read


How to Choose the Right Hair Colour for Your Skin Tone
Choosing the best hair color for your skin tone doesn’t have to be hard. With a little help and some basic tips, you can find a shade...
Zeta Access
May 18, 20253 min read
A NEW GENERATION of Color Refreshers
Great colorists traditionally "finish" a color appointment by refreshing faded hair lengths using an acidic glazing formula. This is...
Beth Minardi
May 18, 20253 min read
LOW Commitment Color That CARES
DAVINES introduces the first ever Regenerative Organic certified ingredient in Davines hair color. THE PRESENT TIME is a demi-permenent,...
Beth Minardi
May 17, 20251 min read


What Makes Beth Minardi Signature Hair Color the Choice of Top Colorists?
If you’ve ever wondered how expert colorists make hair look so vibrant and natural, many of them will tell you it starts with using the...
Beth Minardi
May 13, 20253 min read


Tired of Patchy Color? Try These Pro Tips for Seamless Hair Coverage!
Struggling with uneven color and stubborn roots? You’re not alone. Many people face the same challenge when trying to get full gray...
Beth Minardi
May 13, 20253 min read


Not Sure What Color Suits You? Ask a Hair Color Expert Today!
Changing your hair color can feel exciting, but also confusing! You might scroll through photos online or test filters, only to wonder if...
Beth Minardi
May 13, 20253 min read


How to Choose the Right Hair Colour for Your Skin Tone
Choosing the best hair color for your skin tone doesn’t have to be hard. With a little help and some basic tips, you can find a shade...
Beth Minardi
May 13, 20253 min read
MAKE MORE MONEY
I've learned that most salon color clients do not respond well if we try to explain why they should avoid "going gray". This decision...
Beth Minardi
May 10, 20252 min read
PERMNENT COLOR PH CHANGER
Members here are asking how they can transform a permanent hair color into a less alklaine solution..... Creating deposit without "lift"...
Beth Minardi
May 9, 20251 min read
A GORGEOUS HIGHLIGHT Accenting Natural LEVEL 3 or 4 BRUNETTE Hair
When a client understands that her natural skin tone and eye color, are WARM, and when she has natural rich brown hair, levels 2, 3 or 4,...
Beth Minardi
May 8, 20252 min read
CHANGING PERMANENT HAIR COLOR Into A DEMI-PERMANENT FORMULA
Hair color chemistry continues to fascinate me. I observe new liquids coming on the market. These are designed to be added to your bowl...
Beth Minardi
May 7, 20252 min read
MORE COMPETITION - Madison Reed is On The Move
Those who have read today's Wall Street Journal may see that Madison Reed is planning to take another bite out of the salon professional...
Beth Minardi
May 6, 20252 min read
Private Hair Color Study
Join me at my Houston home or schedule a private telephone tutoring session with me. At your convenience. For detailed information or...
Beth Minardi
May 4, 20251 min read
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